Publications

Book number four (100+ Ideas to Inspire Smart Spaces and Creative Places) is hot off the presses. See the picture above (the plants have a lot to do with the book’s content!) Here is the official ALA Editions description – I hope it looks interesting.

The ideas in this book are all about helping your library building become a more exciting, interesting, experiential space where people are engaged and want to spend time.  More time spent in the library increases the library’s value and relevance to its users—and the more intriguing the space is, the more it helps draw in new patrons.  Taking inspiration and examples from companies and non-profits outside the library world, this book’s engaging ideas include

  • using “biophilic design” to bring nature into your library through gardens, plants, and greenery;
  • transforming static spaces into “Instagram bait”;
  • putting art installations in bathrooms;
  • turning underutilized spaces like hallways and mezzanines into welcoming “chill” zones;
  • creating pop-ups and other flexible spaces that change regularly;
  • developing co-working spaces in libraries;
  • preserving and promoting silent spaces; and
  • creating “parklets” from parking spaces.

Complete with lists of additional resources for discovering even more ideas, this book will help all kinds of libraries create innovative spaces that will delight their communities.

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Here is book number three!  I received the actual book yesterday (4-16-2015) which is very exciting.  New Routes to Library Success is based on interviewing individuals in nine different organizations that are not libraries.  My goal was to explore whether people who do not work in libraries might have useful ideas that would help libraries redefine their role in their communities in order to remain relevant to their constituents. My assumption was that good ideas can be found everywhere and that libraries are missing out by not exploring ideas outside the profession.  The end result is a process for exploration that any library can put to use and a lot of new ideas that hopefully will be useful to libraries.  The book can be ordered at ALA Editions.

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This is my second book.  Contrary to what you might think initially this book is not about librarian skills like reference or cataloging.  Rather, the book is meant to be the mentor I wish I had when I started working.  Some of the chapters are about building really, really basic life skills like how to develop a budget.  Others chapters are about skills such as marketing that are not traditional for librarians but that may be critical for success in the profession in future years.  I kept the chapters short and to-the-point to make the book very easily read.  It is hard enough to fit reading into our lives much less professional reading.  My goal here was to convey information without sucking up all of your spare time.  You can also order this from ALA.

This is my first book.  I incorporated what I learned from fifteen years in the business world as a marketer to develop a branding process that works for libraries.  I wanted to make this very practical and down-to-earth so that anyone could follow what I was writing, even if they had no prior experience with marketing or branding.  Each chapter is stand-alone, meaning that you can read just one chapter and still understand it.  Or, read the whole book for a basic course in branding.  You can buy it from ALA Publishing at the ALA bookstore. A lot of libraries also bought copies for their staff.

 This is a link to an article that I wrote for American Libraries magazine about trend tracking.  It is based on a chapter in What They Don’t Teach You in Library School.

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